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OFFLINE   Mr. J #1

  • 7,816 posts since
  • January 2009

Posted 25 August 2009 - 09:54 PM

i don't think there is a thread on this yet. I know there is the freeview thread but i thought this would be worthy of its own.

with SBS, Ten and recently 9 launching their offerings all attention now turns to 7, the final network to announce their plans. so far we have very little concrete information, but with the sucess of GO! 7 would surely have an extra incentive to get something moving.

any hints, pedictions, rumous, ideas, and thoughts for discussion here.

OFFLINE   MATTB #2

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Posted 25 August 2009 - 09:59 PM

Wonder if PRIME will launch when 7 launches or if there going to chuck a SC10
Matt.B

OFFLINE   EuroKick #3

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Posted 25 August 2009 - 09:59 PM

I think we'll get a mix of news, light entertainment and lifestyle.
STILL THE ORIGINAL AND THE BEST; MediaSpy

OFFLINE   William Walker #4

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Posted 25 August 2009 - 10:08 PM

Wonder if PRIME will launch when 7 launches or if there going to chuck a SC10


Well I'm sure that SC here in Darwin will not be offering a 2nd channel on launch day. They will probably say that it is a long way to send data via fibre or satillite and will be too expensive.

Personally I can't see Seven's 2nd channel or GO! or even ONE HD coming to Darwin ever. And I'm afraid to say there is a chance those channels will probably never come to Darwin.

William Walker

OFFLINE   Mr. J #5

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Posted 25 August 2009 - 10:09 PM

i see TSR is reporting a possible october start, that is very soon, wouldn't it take ages to setup all the advertising? i know 9 started talking to advertisers months ago before they even confirmed it was a general ent network.

as for the wait, i'd assume 7 wanted to be the third to launch so that the other networks could do the hard yards in raising digital awareness without spending any money themselves. i rekon that when leckie said an announcement would be made in march it was just a way of getting 9 to react. and never had any intention of filling that promise at all. but now that GO! has got 200k+ for repeats i'd say it's safe to launch.

OFFLINE   NewsKing #6

  • Formerly Kimberb

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Posted 25 August 2009 - 10:46 PM

Is this topic really neccessary, can't we just be chatting about this in the digital television thread until details are released and we know what the channel will be called. Nothing else has been released for ages.

ONLINE   Moe #7

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Posted 25 August 2009 - 10:48 PM

And I'm afraid to say there is a chance those channels will probably never come to Darwin.

As soon as they can lobby successfully to get rid of HD you'll get them. Or in 30 years time when the broadband network is ready, they will have the necessary fibre to pipe it there.
Moe | Forum Moderator
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OFFLINE   Mike #8

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Posted 25 August 2009 - 10:59 PM

Your political bias is showing Moe.

OFFLINE   KICK-IT #9

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Posted 26 August 2009 - 03:46 PM

Well I'm sure that SC here in Darwin will not be offering a 2nd channel on launch day. They will probably say that it is a long way to send data via fibre or satillite and will be too expensive.

Personally I can't see Seven's 2nd channel or GO! or even ONE HD coming to Darwin ever. And I'm afraid to say there is a chance those channels will probably never come to Darwin.


The Darwin, NT market is still a VERY small TV market. About 150,000 people. Darwin has only recently started to receive Ten and Seven (through local affils) if I am correct. One, Go! and Seven's new network could be a few years off. But I think they will eventually come to town. Maybe even on Austar?

ONLINE   Moe #10

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Posted 26 August 2009 - 04:57 PM

Your political bias is showing Moe.

I'd have said the same about the Coalition plan too, Darwin are always going to be the last capital city to get the big things, it is too far away and the population is tiny.
Moe | Forum Moderator
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OFFLINE   William Walker #11

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Posted 26 August 2009 - 06:50 PM

The Darwin, NT market is still a VERY small TV market. About 150,000 people. Darwin has only recently started to receive Ten and Seven (through local affils) if I am correct. One, Go! and Seven's new network could be a few years off. But I think they will eventually come to town. Maybe even on Austar?


Yes I have a feeling they are a long way off. I can recall there was plans to merge Darwin market with eastern remote central australian market. But the ACMA said no.

Had the merger occured, the eastern central australian market would have been receiving more advanced digital tv by now. It may not have a bearing on ONE HD or GO! dates but Alice springs and all NT towns and darwin together would have been treated better, SD channels and HD channels, but then again maybe it must have been too diffficult and maybe too expensive to beam them via satellite and fibre at the time, so that maybe one of the reasons why the ACMA said no. SC was opposed to it, and I thought that was silly of SC to oppose it but I suppose they had their reasons.

In the past and I atill do support a merger because then Nine and Imparja with SC would have worked together and could have provided Territorians with better services. I am of the view that given Imparja's culling of local services, Imparja would be best served as Ten relay station for all of NT, and Nine would have been a better Nine station than Imparja being beamed across whole of NT.

Anybody else recall the proposed merger of NT markets that was eventually rejected by ACMA?

William Walker

ONLINE   Moe #12

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Posted 26 August 2009 - 08:14 PM

SC was opposed to it, and I thought that was silly of SC to oppose it but I suppose they had their reasons.

Because they'd lose a license out of it, Imparja would be the big winners, but SC would probably halve their marketshare in a merger. In an ideal world, you'd sell NTD to WIN, merge the markets and exchange the QQQ licence for a third Griffith one (with WIN getting access to whole of NT in exchange). Imparja would then foot the bill for all the new transmitters instead of paying for getting into the more profitable Darwin market.
Moe | Forum Moderator
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OFFLINE   Alista #13

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Posted 26 August 2009 - 08:42 PM

I can't see it coming to Tassie through Southern Cross TV. We never received 7HD because SCTV seem to be in love with HD nature loops! I think maybe the Ch10 AFL agreement might have something to do with us not receiving 7 stuff as well. And we could be waiting a while for SCTV to get rid of that agreement as they are stalling digital roll out of TDT to smaller areas in Tassie for an excuse to keep showing ch10 AFL for their own financial benefit.

OFFLINE   William Walker #14

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Posted 26 August 2009 - 09:21 PM

Because they'd lose a license out of it, Imparja would be the big winners, but SC would probably halve their marketshare in a merger. In an ideal world, you'd sell NTD to WIN, merge the markets and exchange the QQQ licence for a third Griffith one (with WIN getting access to whole of NT in exchange). Imparja would then foot the bill for all the new transmitters instead of paying for getting into the more profitable Darwin market.


Yeah TV can be a funny business sometimes.

Funny in a way, I mean. Sometimes decisions that are made can be very curious at best.

OFFLINE   Splashmo #15

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Posted 26 August 2009 - 09:26 PM

Of course, very little of this Darwin/WIN stuff is relevant to Seven's second channel, so I suggest you guys get back on topic and leave that for Regional TV or something.

OFFLINE   William Walker #16

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Posted 26 August 2009 - 09:35 PM

I can't see it coming to Tassie through Southern Cross TV. We never received 7HD because SCTV seem to be in love with HD nature loops! I think maybe the Ch10 AFL agreement might have something to do with us not receiving 7 stuff as well. And we could be waiting a while for SCTV to get rid of that agreement as they are stalling digital roll out of TDT to smaller areas in Tassie for an excuse to keep showing ch10 AFL for their own financial benefit.


Up here, the only difference with SC Darwin is the ads and the HD is a upconvert of the SD channel of SC here in Darwin in addition to the 7 Melbourne news.

William Walker

Edited by William Walker, 26 August 2009 - 09:37 PM.


OFFLINE   Mr. J #17

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Posted 26 August 2009 - 09:41 PM

i think 7 should go niche, and not general ent. they don't have enough content that is not already aired on 7, 9 has been depriving themselves for months so that they have content for GO!.
i think they should do a lifestyle channel. on foxtel lifestyle is always up there as one of the sucessful ones, and it would be targetted at the GB demo which is in good demand atm.

and if the HD breakaway programming is at all a litmus test of what they are thinking (it was with 9/GO!) look at it, the great outdoors, BH&G®, room for improvement, new idea tv, hot property ®. i might mean something....

thoughts?

OFFLINE   William Walker #18

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Posted 26 August 2009 - 10:02 PM

i think 7 should go niche, and not general ent. they don't have enough content that is not already aired on 7, 9 has been depriving themselves for months so that they have content for GO!.
i think they should do a lifestyle channel. on foxtel lifestyle is always up there as one of the sucessful ones, and it would be targetted at the GB demo which is in good demand atm.

and if the HD breakaway programming is at all a litmus test of what they are thinking (it was with 9/GO!) look at it, the great outdoors, BH&G®, room for improvement, new idea tv, hot property ®. i might mean something....

thoughts?



Is the new channel likely to include old Australian programs such as A country practice, All Saints and Blue Heelers? I miss those programs and would be sad to see All Saints go.

William Walker

ONLINE   TelevisionAU #19

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Posted 26 August 2009 - 10:04 PM

Is the new channel likely to include old Australian programs such as A country practice, All Saints and Blue Heelers?

nobody knows yet so far everything is just speculation

OFFLINE   KICK-IT #20

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Posted 27 August 2009 - 01:03 AM

i think 7 should go niche, and not general ent. they don't have enough content that is not already aired on 7, 9 has been depriving themselves for months so that they have content for GO!.
i think they should do a lifestyle channel. on foxtel lifestyle is always up there as one of the sucessful ones, and it would be targetted at the GB demo which is in good demand atm.

and if the HD breakaway programming is at all a litmus test of what they are thinking (it was with 9/GO!) look at it, the great outdoors, BH&G®, room for improvement, new idea tv, hot property ®. i might mean something....

thoughts?


I think a factual channel has broader appeal that lifestyle, and we have seen factual repeat VERY well - almost as high as originals. Seven has dozens of Aussie factuals in its vault. And any new factuals commisioned could be shared between Seven and the new digital net.

That being said, I think Seven will go with a gen ent network with a factual skew. Whether they target 18-49 or 25-54 or older demos remains to be seen. All the US stuff sitting on shelves (Stargate, King of the Hill etc) is likely to skew younger though.