10523 replies to this topic

[Matlock]

I'm predicting a relaunch of Seven News nationwide this June/July.

Also, Seven News Brisbane's new slogan: "We've got Brisbane covered." Sounds more like an ad for Suncorp...

[kevizz]

In light of the recently announced cost saving measures I don't see it happening, and wouldn't be surprised if we see this graphics package and editorial approach remain unchanged for several years. Seven News seems to be in a tailspin at the moment.

Edited by kevizz, 08 May 2012 - 07:29 PM.

[NewsKing]

And I think that is the mani problem, they are just all over the place.

In 2004 when they began the ratings climb they relaunched almost uniformly in a timely fashion the news theme, graphics, sets and content. The 'make the switch' campaign I thought was a great one.

Now in 2012 the brand is stagnated. Got the same theme from nigh on eight years ago, graphic changes that never seem to cut the mustard and states going their own individual ways with respect to sets and presentation.

I am so sick of seeing the Melbourne bulletin using the backdrop behind Peter Mitchell with life size sensationalist text and shabby images, it makes the bulletin look so so amateur. Where once there was some consistency in over the shoulder presentation, for example tv screens there is now very little effort with self developed, crappy OTS.

Could go on and on.

[Squee!]

"We've got Brisbane covered."

And stolen from Tens failed news revolution!

[NewsKing]

Wow 7 has really cut back on budget coverage this year. Two 3-4minutes reports from Mark Riley at 8:40pm and 9:50pm.

And that's it, no special late update or bulletin.

[WAtv]

The budget who gives a shit
It's all lies anyway

[SA TV]

The budget who gives a shit
It's all lies anyway

Thanks for that sharp analysis...

[Matlock]

In light of the recently announced cost saving measures I don't see it happening, and wouldn't be surprised if we see this graphics package and editorial approach remain unchanged for several years. Seven News seems to be in a tailspin at the moment.

I'm tipping one, because the 7 News logo I saw on the side of a bus a few days looked glossier and a bit different.

Just noticed the other day that the super promoting the 7 News headlines during DoND animated, like the Sydney ones, yet the main bulletin has no such animation. Pure laziness...

Edited by tmorgan96, 10 May 2012 - 06:38 PM.

[Leostar]

I'm tipping one, because the 7 News logo I saw on the side of a bus a few days looked glossier and a bit different.

The 7 News logo has been glossy since the introduction of the current package.

[Rockvegas]

[tv_watcher]

7NEWS now dims the light at the end of the bulletin. Noticed it today - is this electricity cost cutting (aka budget cut measures) or to be unique. Also noticed when breaking news arises they begin to play the theme...

Seems as if 7NEWS is making minor "who cares" changes to its bulletin rather than what's obviously needed.

[Sam]

How long has Bisbane had the blue set?

[TV Cynic]

How long has Bisbane had the blue set?

Since 29 January

[Mike]

I don't mind the Brisbane set, much better than Adelaide or Sydney, the old look in Melbourne is beyond tired now.

[Leostar]

7NEWS now dims the light at the end of the bulletin. Noticed it today - is this electricity cost cutting (aka budget cut measures) or to be unique. Also noticed when breaking news arises they begin to play the theme...

Seems as if 7NEWS is making minor "who cares" changes to its bulletin rather than what's obviously needed.

what state is this in?

[tv_watcher]

what state is this in?

Sydney!

[NewsKing]

Pretty sure they've done that since Day 1, couldn't find it on youtube but I'm pretty sure I remember seeing it happen a few times since the set relaunch.

[SydneyCityTV]

I personally don't mind the lights of the Seven News Sydney dimming out at the end of the bulletin. It's quite a nice way to close the bulletin IMO.

[Matt01]

Melbourne this last week:

9 NEWS MO: 423,000 TU: 411,000 WE: 389,000 TH: 364,000 FR: 373,000 (392,000)

7 NEWS MO: 353,000 TU: 322,000 WE: 352,000 TH: 328,000 FR: 250,000 (321,000)

Seven need to pull there finger out... they're starting to slip real bad... that Friday result is just ghastly!

[Leostar]

Matt, they just don't care! Simple as that.