66 replies to this topic

[TV Cynic]

Five City Metro Figures, 6pm-12am
Total People (Week Progressive)

Networks

ABC - 14.7% (%)
Seven - 33.0% (%)
Nine - 27.9% (%)
Ten - 19.6% (%)
SBS - 4.8% (%)

Channels

ABC1 - 12.0% (%)
ABC2 - 1.5% (%)
ABC3 - 0.5% (%)
ABC News 24 - 0.7% (%)
Seven - 27.0% (%)
7TWO - 2.8% (%)
7mate - 3.2% (%)
Nine - 21.7% (%)
GO! - 3.5% (%)
GEM - 2.7% (%)
Ten - 15.4% (%)
One - 2.2% (%)
Eleven - 2.1% (%)
SBS One - 4.0% (%)
SBS Two - 0.8% (%)

Top 20 Program Rankings - Free-to-Air - Overnight Figures - Total People
Rank / Description / Channel / Five City Metro / Sydney / Melbourne / Brisbane / Adelaide / Perth
1 THE BLOCK -SUN Network 9 1,678,000 501,000 580,000 331,000 139,000 126,000
2 SEVEN NEWS - SUN Network 7 1,612,000 350,000 462,000 341,000 185,000 274,000
3 DOWNTON ABBEY Network 7 1,530,000 432,000 508,000 248,000 157,000 185,000
4 NINE NEWS SUNDAY Network 9 1,443,000 488,000 479,000 289,000 101,000 86,000
5 MASTERCHEF AUSTRALIA SUN Network TEN 1,330,000 373,000 432,000 264,000 116,000 144,000
6 DANCING WITH THE STARS Network 7 1,232,000 346,000 407,000 222,000 104,000 152,000
7 60 MINUTES Network 9 1,118,000 342,000 366,000 197,000 96,000 118,000
8 THE DIAMOND QUEEN-EV Network ABC1 968,000 293,000 263,000 170,000 118,000 124,000
9 ABC NEWS-SU Network ABC1 954,000 295,000 280,000 153,000 108,000 118,000
10 MODERN FAMILY Network TEN 865,000 240,000 240,000 171,000 83,000 131,000
11 THE MENTALIST Network 9 814,000 280,000 277,000 130,000 61,000 67,000
12 NEW GIRL Network TEN 665,000 168,000 174,000 150,000 67,000 106,000
13 ABC NEWS UPDATE-EV Network ABC1 645,000 205,000 152,000 129,000 73,000 86,000
14 MIDSOMER MURDERS RPT Network ABC1 620,000 180,000 161,000 127,000 75,000 78,000
15 TOUCH Network TEN 602,000 159,000 181,000 115,000 59,000 87,000
16 SEVEN'S AFL: SUNDAY AFTERNOON FOOTBALL Network 7 587,000 0 271,000 0 156,000 161,000
17 UNFORGETTABLE Network 9 519,000 160,000 191,000 81,000 43,000 44,000
18 CASTLE Network 7 514,000 139,000 159,000 80,000 66,000 70,000
19 NINE'S SUNDAY FOOTBALL Network 9 491,000 298,000 0 192,000 0 0
20 TEN NEWS AT FIVE SUN Network TEN 449,000 149,000 93,000 99,000 48,000 59,000

Top 20 Program Rankings - Free-to-Air Multichannels - Overnight Figures - Total People
Rank / Description / Channel / Five City Metro / Sydney / Melbourne / Brisbane / Adelaide / Perth
1 THE BIG BANG THEORY -EV TX1 Network GO! 285,000 78,000 86,000 58,000 36,000 28,000
2 THE BIG BANG THEORY -EV Network GO! 236,000 64,000 64,000 46,000 32,000 30,000
3 BANANAS IN PYJAMAS-AM Network ABC2 202,000 39,000 60,000 55,000 24,000 23,000
4 ESCAPE TO THE COUNTRY-SUN Network 7TWO 187,000 38,000 65,000 40,000 26,000 18,000
5 PORORO THE LITTLE PENGUIN-PM Network ABC2 186,000 31,000 50,000 59,000 30,000 17,000
6 LITTLE PRINCESS-PM Network ABC2 184,000 35,000 56,000 50,000 30,000 13,000
7 BOB THE BUILDER: READY, STEADY, BUILD!-PM Network ABC2 179,000 54,000 53,000 35,000 27,000 10,000
8 DRIVER DAN'S STORY TRAIN-AM Network ABC2 176,000 41,000 62,000 43,000 16,000 15,000
9 GIGGLE AND HOOT-AM Network ABC2 174,000 44,000 56,000 41,000 15,000 17,000
10 WILLA'S WILD LIFE-AM Network ABC2 169,000 50,000 52,000 37,000 19,000 12,000
11 MAMA MIRABELLE'S HOME MOVIES-AM Network ABC2 168,000 42,000 56,000 40,000 19,000 11,000
12 YO GABBA GABBA!-PM Network ABC2 164,000 20,000 48,000 57,000 22,000 16,000
13 PORORO THE LITTLE PENGUIN-AM Network ABC2 163,000 47,000 52,000 30,000 19,000 14,000
14 OCTONAUTS-AM Network ABC2 162,000 34,000 64,000 38,000 17,000 8,000
15 BOOKABOO-AM Network ABC2 159,000 47,000 56,000 34,000 20,000 3,000
16 BOB THE BUILDER: PROJECT BUILD IT-AM Network ABC2 159,000 40,000 50,000 38,000 17,000 14,000
17 MIFFY AND FRIENDS-AM Network ABC2 158,000 47,000 52,000 28,000 18,000 13,000
18 MR MOON-EV Network ABC2 157,000 65,000 21,000 28,000 30,000 13,000
19 THOMAS AND FRIENDS-AM Network ABC2 157,000 42,000 56,000 33,000 13,000 13,000
20 FAMILY GUY-ALL NEW SUN Network 7mate 155,000 31,000 61,000 35,000 12,000 17,000

Top 20 Program Rankings - Subscription - Overnight Figures - Total People
Rank / Description / Channel / National
1 LIVE: NRL SEA EAGLES V ROOSTERS FOX SPORTS 2 203,000
2 LIVE: AFL WEST COAST V ST KILDA FOX FOOTY 203,000
3 LIVE: AFL CARLTON V ADELAIDE FOX SPORTS 1 202,000
4 LIVE: AFL LIONS V GWS GIANTS FOX FOOTY 114,000
5 LIVE: AFL: AFTER THE BOUNCE FOX FOOTY 112,000
6 LIVE: SUPER RUGBY: FORCE V REBELS FOX SPORTS 2 92,000
7 FAMILY GUY FOX8 84,000
8 THE ITALIAN JOB TV1 79,000
9 LIVE: SUPER RUGBY: PRE GAME SHOW FOX SPORTS 2 75,000
10 LIVE: AFL: EDDIE MCGUIRE TONIGHT FOX FOOTY 69,000
11 MODERN FAMILY FOX8 67,000
12 LIVE: NRL PRE GAME SHOW FOX SPORTS 2 65,000
13 PAWN STARS A&E 64,000
14 THE SIMPSONS FOX8 63,000
15 LAST MAN STANDING FOX8 62,000
16 THE CLEVELAND SHOW FOX8 59,000
17 AMERICAN DAD! FOX8 59,000
18 THE SIMPSONS FOX8 59,000
19 THE BIG BANG THEORY COMEDY CHANNEL 58,000
20 THE SIMPSONS FOX8 58,000

Top 5 Program Rankings - Free-to-Air - Overnight Figures - 25-54
Rank / Target / Channel / Description / Five City Metro / Sydney / Melbourne / Brisbane / Adelaide / Perth
1 Ppl 25-54 Network 9 THE BLOCK -SUN 907,000 269,000 302,000 186,000 70,000 80,000
2 Ppl 25-54 Network 10 MASTERCHEF AUSTRALIA SUN 830,000 230,000 281,000 168,000 59,000 92,000
3 Ppl 25-54 Network 9 NINE NEWS SUNDAY 643,000 205,000 218,000 151,000 38,000 31,000
4 Ppl 25-54 Network 9 60 MINUTES 604,000 180,000 205,000 104,000 46,000 69,000
5 Ppl 25-54 Network 7 SEVEN NEWS - SUN 593,000 141,000 151,000 128,000 68,000 105,000

Top 5 Program Rankings - Free-to-Air - Overnight Figures - 18-49
Rank / Target / Channel / Description / Five City Metro / Sydney / Melbourne / Brisbane / Adelaide / Perth
1 Ppl 18-49 Network 9 THE BLOCK -SUN 861,000 259,000 284,000 179,000 64,000 75,000
2 Ppl 18-49 Network 10 MASTERCHEF AUSTRALIA SUN 842,000 240,000 285,000 167,000 63,000 88,000
3 Ppl 18-49 Network 9 NINE NEWS SUNDAY 543,000 184,000 176,000 130,000 28,000 24,000
4 Ppl 18-49 Network 9 60 MINUTES 528,000 161,000 169,000 98,000 36,000 63,000
5 Ppl 18-49 Network 7 DOWNTON ABBEY 522,000 149,000 169,000 89,000 41,000 75,000

Top 5 Program Rankings - Free-to-Air - Overnight Figures - 16-39
Rank / Target / Channel / Description / Five City Metro / Sydney / Melbourne / Brisbane / Adelaide / Perth
1 Ppl 16-39 Network 10 MASTERCHEF AUSTRALIA SUN 587,000 175,000 187,000 124,000 37,000 64,000
2 Ppl 16-39 Network 9 THE BLOCK -SUN 577,000 175,000 187,000 117,000 46,000 52,000
3 Ppl 16-39 Network 10 MODERN FAMILY 329,000 104,000 81,000 85,000 21,000 39,000
4 Ppl 16-39 Network 9 60 MINUTES 328,000 95,000 106,000 65,000 22,000 41,000
5 Ppl 16-39 Network 10 NEW GIRL 313,000 87,000 75,000 84,000 22,000 45,000

Top 20 Program Rankings - Free-to-Air - Consolidated Figures - Total People
Rank / Description / Channel / Overnight Audience / Consolidated Audience / Audience Increase / Audience Increase %

1 DOWNTON ABBEY Seven 1,528,000 1,740,000 212,000 13.9%
2 CASTLE #1 Seven 485,000 646,000 161,000 33.2%
3 UNFORGETTABLE Nine 513,000 626,000 114,000 22.2%
4 THE MENTALIST Nine 809,000 917,000 108,000 13.3%
5 TOUCH Ten 602,000 707,000 105,000 17.4%
6 MODERN FAMILY Ten 865,000 952,000 87,000 10.1%
7 MASTERCHEF Ten 1,330,000 1,415,000 85,000 6.4%
8 NEW GIRL Ten 665,000 745,000 80,000 12.0%
9 THE DIAMOND QUEEN ABC1 969,000 1,028,000 59,000 6.1%
10 CASTLE #2 Seven 111,000 167,000 55,000 49.5%
________________________________________________________
Ratings are provided by and copyright © OzTAM Pty Ltd 2011. "Overnight" figures include "Live" (programs broadcast during the 2am-2am broadcast day and "As Live" (programs recorded and then watched within the same broadcast day). "Consolidated" figures include Live, As Live and "Time Shift" (programs recorded and then watched within seven days of the initial broadcast).

[Matlock]

Who said the other day that the Block was down this year on last? 1.6 mil is incredible. Mentalist's 800k is a worry though. 60 Minutes needs to go IMO- a shadow of its former self and a massive block in their schedule that stops flow. Either move it to 6:30 or can it.

[icat]

Seven would have gotten bigger ratings for Downton Abbey had they not waited months to screen it. Diamond Queen was another excellent episode.

Edited by icat, 21 May 2012 - 09:02 AM.

[Racer25]

Block jumps heaps within the space of one week. MasterChef dominating in the younger viewers and some good numbers for Downton Abbey. Seven still skewing extremely old on the night.

[Matlock]

Shares added. Woah. Seven's primary really thumped last night. 6% ahead of Nine, even with The Blockbuster . Post-8:30 content really sealed the win for them.

20 TEN NEWS AT FIVE SUN Network TEN 449,000 149,000 93,000 99,000 48,000 59,000

Edited by tmorgan96, 21 May 2012 - 09:07 AM.

[Squee!]

Downton Abbey might have been 2mil+ had it not been delayed for 6mths+.
Second season has aired practically everywhere else in the world that airs it in its entirety.

[seanie]

Much higher results all round versus last week. With such a woeful lead in, Modern Family is doing quite well at 6.30pm. Poor retention by New Girl though.

[J Bar]

All the reality shows are getting stronger on a Sunday night. I still think that shows like The Block and Masterchef would be a lot more successful if they just screened hour long episode two or three times a week rather than stripping them across every night at 7pm too. It might boost the 7pm slot, their full potential isn't being utilised.

Quite a drop off for Downton Abbey compared to last year. Still thrashed The Mentalist and absolutely smashed Touch. Terrible shares for Ten. New Girl has really awful ratings.

Castle suffering thanks to Seven screening a new episode from 10.15pm.

Edited by J Bar, 21 May 2012 - 09:24 AM.

[go_russ_go]

New Girl was a dog from the time is appeared on the schedule. Just not funny. As bad as 2 broke Girls. Well not that bad.

[CJM]

Such an old skewing night for Seven being beaten by Ten in 18-49 and 16-39 (6pm-10.30pm commercial share). Ten has basically no over 55s watching them at all with just 12.3% watching their 3 channels compared to Nine/Go!/Gem with 29.5% and Seven/7Two/7Mate with 58.1%.

Downton Abbey might be big in total viewers, but it was beaten by New Girl in 16-39.

Great to see Masterchef over 1.3 million and winning its timeslot in total people, 18-49, 16-39 and 25-54. Great show last night!

Touch may have only done 604,000 in total viewers (based on correct times) but with 372,000 in 18-49 it beat Nine with 362,000 and was a lot closer to older skewing Seven with 519,000.

Dancing With the Stars was beaten by The Block, 60 Minutes, Mentalist, Modern Family, New Girl, Masterchef and Touch in 18-49 and 16-39.

[InTheWild]

Final ep of Downton last year got 1.589m so that is pretty good retention year on year. People who were downloading it then would always download it. So thats a brilliant result for any drama (or any show).

Block dominates at 6:30. Easily. Mentalist really has just been ignored and mistreated by Nine so no surprises there.

[Mr. J]

Who said the other day that the Block was down this year on last?

i did and it is.
1 The Block (week 6 2011) -Sun Nine 1,828,000 509,000 708,000 331,000 150,000 130,000
although 9 would be very happy now that it has had an increase.

Seven would have gotten bigger ratings for Downton Abbey had they not waited months to screen it.

Downton Abbey might have been 2mil+ had it not been delayed for 6mths+.

Quite a drop off for Downton Abbey compared to last year.

the season 1 finale got:
2 Downton Abbey Seven 1,589,000 401,000 525,000 308,000 167,000 189,000

so almost everyone returned, 7 would be happy, considering how late into the night it ran, i don't think the delay did any harm, when you compare it to the damage fasttracking can do.

[cmo]

Good to see close to 60% watching all of the seven channles last night. Advertisers must be loving that!!!

[icat]

i did and it is.
1 The Block (week 6 2011) -Sun Nine 1,828,000 509,000 708,000 331,000 150,000 130,000
although 9 would be very happy now that it has had an increase.




the season 1 finale got:
2 Downton Abbey Seven 1,589,000 401,000 525,000 308,000 167,000 189,000

so almost everyone returned, 7 would be happy, considering how late into the night it ran, i don't think the delay did any harm, when you compare it to the damage fasttracking can do.

I don't believe fastracking would have damaged Downton Abbey!

I'm not waiting for Seven and Season Three.

[feralflea]

I believe that demographics are important, but overrated. They are over-emphasised in this forum.
Demo's allow advertisers to more accruately pick and choose which program is best suited to their particular product and place their advertising there, but ther are a multitude of products that are suited to every demographic and many products that transcend demo's.
The important issue for TV stations is revenue and profitability and a high skewing demographic does not necessarily mean doom and gloom.
Those who claim that only certain demo's are significant spenders are naive.
There is profit in every demo, and advertisers have the wherewithall to go and milk it.

Edited by feralflea, 21 May 2012 - 10:05 AM.

[Mr. J]

I don't believe fastracking would have damaged Downton Abbey!

I'm not waiting for Seven and Season Three.

almost every show that has been fasttracked has been damaged by it, i don't see why it would be any different for Downton. clearly holding it off to launch it properly has done no damage. i don't know why any network would ever fasttrack where it is avoidable.

[-David-]

People want to see the whole season in a row. I doubt that many people actually download shows as what's believed. It's probably an exaggeration when people say that majority download. It's actually illegal at the end of the day.

[icat]

almost every show that has been fasttracked has been damaged by it, i don't see why it would be any different for Downton. clearly holding it off to launch it properly has done no damage. i don't know why any network would ever fasttrack where it is avoidable.

There is a huge difference between holidng off to launch properly and holding out for over six months. This is not 1997.

Edited by icat, 21 May 2012 - 10:21 AM.

[Mr. J]

There is a huge difference between holidng off to launch properly and holding out for over six months. This is not 1997.

maybe for you. but tv isn't scheduled around an individual. they are programmed to get the most viewers possible out of the whole population.

[ryaneco]

Fast tracking of established shows is OK in my opinion. It is launching a new series where we need a considerable promotional timeframe and networks to be in a good place ala TEN have no eyeballs watching in the end of the year so launching a new series is tough as people are settled into Seven and Nine but launching at the top of the year allows them to promote alot and build anticipating plus its like starting a new slate.